Its your profile who you are, Your account where people can find you.
Reason why i would use my identity on my page for people trying to find my page such as family, friends ,work etc.
Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, service brand or event.
Its very important for lots of companies to keep track off their products sales progress, success, And how they are doing in the marketing.
Great video ive watched on youtube on how keep good social media account and how to to succeed and grow as company ..